PEST Analysis is useful for four main reasons: It helps you to spot business or personal opportunities, and it gives you advanced warning of significant threats.
Introduction Political Nokia is a Finnish multinational communications company. Nokia produce mobile electronic devices, mainly mobile phones. Finland is a small country that has good political environment and will not get involved in the international political disputes. Finland maintains good international relations with other countries of the world.
Besides, Finland is a member of the European Union, so Nokia can get a lot of political interests from the policies of the European Union. Since the establishment of the single European market, Nokia enjoy the low trade barriers and foreign direct investment to other European countries.
In addition, the establishment of Euro dollar also helps Nokia to reduce financial risk. Nokia must comply with the ground rules and regulation of different markets around the world when operating globally.
Nokia had do research of the scope of limits to stop the illegal actions, regulations and aid from the government to resist international trade before entering to a new market.
The goal of the national quota restrictions on imported goods, the embargo, customs duties and tax charges, subsidies and patents more than a certain technology or equipment is decided by the host government, Therefore Nokia work together with the authorities in order to obtain the greatest advantage market.
Nokia had applied for laws of copyright to avoid misuse of their products. In some countries part of the regulations exists that does require government intervention such as India and China. Chinese market is a stable political environment. Overall, the current political factors is an opportunities for Nokia.
Economic Economic system is crucial for Nokia because it can control the production, how the products should be produced and target market that uses the end products.
Besides, Nokia mobile phone is important for a global supplier of various aspects of international trade. It is important that Nokia has the knowledge about the economy condition of host country such as inflation rate, currency exchange rate, to improve the venture to achieve personal and financial security with future plans.
With the continuous improvement of the income, people have more income, so that consumers have more selective with their choice of mobile phone, looking into the design, function and features of the mobile phone rather than the basic of user needs.
The price of the mobile phone is no longer a key factor when consumer selecting the phone. Socio-Cultural Due to the popularity of mobile phones, mobile phone is not just a simple communication tool, but become a partner in the day-to-day life and work friends.
All level of social class use different model of mobile phones frequently to meet their personal needs, despite their differences in nationality, race, beliefs, religion or income level between among each others.
Mobile phones now become a fashion element or decoration so that Nokia had launched more and more fashion phone such as Lumia series mobile phone. For example, Nokia has been advertising on social network such as Facebook and Twitter. Consumers can see the ongoing promotional activities that Nokia has produced on such social networking service.
Moreover, Nokia has also established a website to help consumers read about the feature articles, and help them to acquire knowledge about Nokia products. Technological Nokia success is based on the of human technology innovation.INTRODUCTION OF PESTEL ANALYSIS For the development of any country many factors plays vital role.
The trades as well as means (strengths, challenges, prospects, and threats). Analysis of each segments the PESTLE country analysis provides an in depth analysis of 50 major countries that it became known as India rubber. The word for rubber. We rate PEST or PESTLE analysis as one of the top 20 marketing models which we feature in our digital marketing models guide.
In this article we will explain how to complete a PESTLE analysis covering each of the parts using an example of applying the analysis.
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According to the company, 35% of all sales were done online, growing over 65% year-on-year. The Market Analysis section shows the five-year growth trends for Exterminating & Pest Control Services, year-by-year from Are long-term forecasts positive or negative?
Forecasts for for the industry show the future growth and market opportunity for Exterminating & Pest Control Services companies. Pest Analysis On Nokia - December 2nd, sales in more than countries and global annual revenue of EUR 41 billion and operating profit of ¼ billion as of  Company Analysis of NOKIA.
Uploaded by. salim Marketing Strategy of Nokia. Uploaded by. Pest Analysis Nokia.1/5(1).